Introduction
Current Position: Faculty Member
Email Address: [email protected]
Title: Assistant Professor
College: College of Communication & Media Technologies
Department: Media and Marketing Technologies
Specialization (General): Communication & Media Studies – Public Relations & Advertising
Specialization (Specific): Media Psychology
Qualification
- Ph.D.: Communication & Media Studies – Public Relations & Advertising, with honors, from Eastern Mediterranean University, Turkish Republic of Northern Cyprus.
- Master’s Degree: Communication & Media Studies, from Eastern Mediterranean University.
- Bachelor’s Degree: Graphic Design, with honors, from Al-Balqa Applied University, Jordan.
Experience
- Assistant Professor, Advertising and Digital Marketing Program, College of Media and Communication Technologies, Northampton University & Gulf University, Bahrain (September 2024 – Present).
- Assistant Professor, Public Relations & Advertising Department, Faculty of Communication & Media Studies, Eastern Mediterranean University, Turkish Republic of Northern Cyprus.
- Lecturer in Design and Artificial Art, Eastern Mediterranean University, Turkish Republic of Northern Cyprus.
- Art Instructor, Turkish Republic of Northern Cyprus.
- Marketing Coordinator and Travel Organizer, Travel & Tourism Agency, Amman, Jordan.
- Graphic Designer & Creative Designer, Advertising, Information & Communication E-Learning Technology Centre, Hashemite University, Jordan.
- Student Affairs Supervisor, Art & Design Department and External Marketing Department, Deanship of Student Affairs, Hashemite University, Jordan.
- Art, Design, and Graphics Teacher, The Arab College, Amman, Jordan.
- Art & Design Teacher, Traditional Handicrafts and Professional Drawing, Ministry of Education Public Schools, Amman, Jordan.
Research Interest
- Communication & Media Studies
- Children & Media
- Consumer Behavior
- Media Literacy
- Young Consumers
- Children’s Media Psychology
- Decision-Making in Consumption (Children, Parents, Families)
- Public Health Communication
- Public Relations & Advertising
- Consumer Socialization
- Positive Media Psychology for Children
- Digital Communication
- Social Media Studies
- Health Communication
- Media and Emerging Technologies
Selected Publication
- Conference Paper: The Influence of Media on Children’s Psychological Development and Consumer Behavior, 4th International Conference on Digital Media, Artificial Intelligence Technologies, and Metaverse (DMAITM), Scopus-indexed.
- Ph.D. Dissertation: Jordanian Children’s Decision-Making Process in Consumption, 2024, Faculty of Communication & Media Studies, Department of Public Relations & Advertising, Eastern Mediterranean University, Turkish Republic of Northern Cyprus.
- Journal Article: Jordanian Children’s Involvement in Family Consumption Decision-Making During COVID-19, Children & Society Journal, Wiley, Vol. 38, Issue 4, 2023, DOI: 10.1111/CHSO.12795, Indexed in SSCI, Q2.
- Journal Article: The Eye of the Obesity Storm for Jordanian Children Viewing TV Advertisements – A Case Study, Food, Culture & Society Journal, Taylor & Francis, Vol. 25, Issue 2, 2022, Indexed in SSCI, Q1.
- Journal Article: The Influence of Junk Food Commercials in Cartoon Channels on Children’s Consumption Behavior in Jordan – An Ethnographic Study, Kurgu Journal, Anadolu University, October 2018, Vol. 26, Issue 3, Article 23.
- Master’s Thesis: The Influence of Junk Food Advertisements on MBC3 Cartoon Channel on Children in Jordan, 2017, Faculty of Communication & Media Studies, Eastern Mediterranean University, Turkish Republic of Northern Cyprus.
EN 
AR 